Flagship Marketing is a marketing agency for financial services and fintech firms. We work directly with clients and with other agencies, providing them with additional resources, specialist advice and services.

COVID-19

Just a brief note to all our friends, partners and clients to say we are thinking of you.  

You are resilient and resourceful, but not indestructible, so please take every precaution to stay safe.  


And if we can be of any practical help, let us know. 


God bless you guys.  


Ian, Jamie, Marcena and the Flagship team.

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Our Clients

 We have been fortunate enough to work for a wonderful array of clients, from major banks to brand new pre-startups. We work directly and with other agencies, providing additional skills or resources, and we are happy to do either:   


Client research for a major bank and for a cybersecurity 'bug-bounty' agency to help improve client satisfaction and build competitive advantage through service


Lead generation for a highly innovative digital bank wanting to build up sales for a new digital product


Content marketing and thought leadership for banks in Asia and Africa to establish market leadership through local knowledge and expertise


Go-to-market strategies for startups in the GDPR space, in cryptocurrencies and distributed ledger technologies, in banking operations and collateral management 

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Connect

Resources

30 Minute Marketing Assessment [MEETING]

30 Minute Marketing Assessment [MEETING]

30 Minute Marketing Assessment [MEETING]

Woman leading workshop with post-it notes on a wall

We've developed a free marketing impact assessment to help you look objectively at your marketing strategies and take appropriate action


Build a Pipeline of Leads [WORKBOOK]

30 Minute Marketing Assessment [MEETING]

30 Minute Marketing Assessment [MEETING]

Brochure cover: Title is, Guide to inbound lead generation

Who doesn't want a pipeline of leads?  Honestly, there's no quick fix, it takes skill and hard work, but that doesn't mean we can't do it.  See what you think.

Create Buyer Personas [WORKBOOK]

30 Minute Marketing Assessment [MEETING]

Marketing Metrics - Worked Examples [GUIDE]

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If you know your customers well, sales and service are easier. This is for those who feel they need to do more groundwork in this important area

Marketing Metrics - Worked Examples [GUIDE]

Marketing Metrics - Worked Examples [GUIDE]

Marketing Metrics - Worked Examples [GUIDE]

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Sadly, marketers have a reputation for fluffiness. Perhaps because we don't measure the things our businesses really care about.  If you struggle with marketing financials, this will help


Prospect Evaluation [WORKSHEET]

Marketing Metrics - Worked Examples [GUIDE]

Search Engine Optimisation [GUIDE]

B2B Prospect Evaluation Workbook

Who has signed up a client and wishes they hadn't?  We have - and it was not good! Signing new business is tempting, but we developed this worksheet to make sure the business we sign is a good fit

Search Engine Optimisation [GUIDE]

Marketing Metrics - Worked Examples [GUIDE]

Search Engine Optimisation [GUIDE]

brochure cover: Title: A fresh look at SEO

We want our website to be visible and attractive. Behind all the techniques is a simple key - we must add value to our target audience. This is a good starting point to a complex subject